Meet
DeAndra

Designer at heart, lover of chai tea, recovering perfectionist and your new creative business BFF.

Experiencing the freedom to lead and earn from doing what I love fulfills my life, achieved by taking a leap and believing in myself.

my story

My business didn’t always look like this though — I used to struggle with trying to balance my creativity along with getting pulling in different directions while growing my business too. 

When I began my business journey back in 2017, I was swept up in the hustle of growth and overwhelmed by the multitude of responsibilities that come with ownership. Running in survival mode without a structured foundation left me feeling submerged in uncertainty.

Everything changed for me when I realized that my business lacked the organization and systems needed to thrive. 

I embarked on entrepreneurship craving the freedom to craft my desired lifestyle. Yet, diving in without the necessary know-how left me feeling overworked, burnt out, and occasionally doubting my decisions. 

Rediscovering my organizational skills and tech know-how, coupled with effective time management, became the solution to my challenges.

AND NOW IT’S MY MISSION TO HELP YOU GROW THE BUSINESS OF YOUR DREAMS TOO.

I believe in

Working smarter, not harder, to attain the life you've always envisioned. As a business owner, feeling overwhelmed isn't a necessity.

2014

Became a Wedding Planner and Floral Designer while working full-time in corporate

2016

I got laid off from job and decided to never allow anyone to have that much power of me so I decided to become my own boss!

2017

I launch my bespoke balloon business party shop avenue and scaled it to six-figures in a year.

this is when it all started to change

2018

I was flown out to NYC to design for Ipsy's Creators day, best weekend of my life! 

2020

I launched my first blog on my 30th birthday during the pandemic after years of putting it off. One of the best things I ever did! 

See more

2021

After COVID, I had to a vision of doing more and helping the community learn more about business education. 

2022

Launched my Youtube Channel, first online course and coaching business. 

2023

Launched Creative On The Grind Podcast! I finally achieved a goal i've been wanting for a long time. 

what a year!

2024

Trusting in God and allowing things to unfold as they may! 

Go back

My journey

A look back on the past decade that brought me to where I am today.

The QUIZ

01 // GO-to drink

Spicy margarita!

02 // Fav way to spend a weekend

A bottomless mimosa and brunch 

03 // I ALWAYS START MY DAY WITH

Prayer and meditation

04 // One day I want to

Be on a Billboard in timesqaure

05 // I live by the mantra

Do it scared

06 // Can’t leave the house without

My dog, Nyla!

Let’s chat!

Feeling my vibe? Book a call with me and let’s chat!

Let's chat

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