Why I Pressed Pause on My Podcast
As entrepreneurs, it’s easy to feel like we have to constantly produce. But sometimes the best move isn’t pushing harder, it’s pressing pause.
Over the last season, I was juggling multiple businesses, client work, and new ideas. I realized that I couldn’t keep pouring from an empty cup. I needed to step back, gain clarity, and return with fresh energy and direction.
That pause wasn’t failure, it was strategy. It gave me space to think about how I really want to show up for you, my community, and how to simplify everything under one clear vision.
The Big Shift: From Many Brands to One Umbrella
When I sent out a questionnaire to my email list, the responses confirmed what I already felt: people come to me for multiple things. Balloons. Systems. Business clarity.
Instead of scattering my energy across separate brands, I decided to simplify everything under one umbrella, DeAndra Jalisa.
This shift gives me the freedom to create content that spans all parts of my entrepreneurial journey — business, branding, lifestyle, even dating as an entrepreneur — while still tying back to my core mission: helping creatives build businesses that feel good and actually work.
Why I Changed the Podcast Name (Again)
Yes, the podcast name has changed a few times. First it was Creative on the Grind, then The Soft Method. Each season reflected where I was personally and professionally.
But the truth is, none of those names gave me the freedom that my own name does. By calling it The DeAndra Jalisa Podcast, I can talk about anything — from systems to storytelling to soft success, without being boxed in.
The lesson? Don’t be afraid to pivot publicly. Growth means evolution, and clarity often comes from trying, testing, and shifting.
What’s Next for the Podcast (and My Business)
Here’s what you can expect moving forward:
- Personal Branding & Storytelling Content – the real behind-the-scenes of building multiple brands.
- Soft Success & Clarity – mindset, confidence, and the tools to run your business with ease.
- Entrepreneur Lifestyle – from juggling client work to dating while running a business.
- Systems & Strategy – because strong backends and structure create real freedom.
I’ll also share updates from my three business pathways:
- The Soft Method – confidence + clarity for beginners.
- Party Shop Avenue – educational tools for event creatives.
- The Olive League – a luxury systems studio for creatives and consultants.
Why This Matters for You
This rebrand isn’t just about me. It’s a reminder that:
- It’s okay to evolve in public.
- Simplifying your brand creates clarity for your audience.
- Pausing for direction can actually speed up growth.
If you’ve been feeling pulled in too many directions or scared to pivot because of what people might think, take this as your permission slip. Growth requires change.
Final Thoughts
I’m so excited to step into this new chapter with clarity, peace, and purpose. This podcast, and everything I create under the DeAndra Jalisa brand, is designed to help you step into your own confident CEO energy.
👉 Your next step: Subscribe to The DeAndra Jalisa Podcast wherever you listen, and join me on Instagram @deandrajalisa or @theoliveleague for daily tips, tools, and behind-the-scenes updates.
Because building a business that feels good isn’t just possible, it’s the only way forward.
